SUPER BOWL XLII ONE SHALL STAND ONE SHALL FALL.

LOCATION: Scottsdale, Arizona, U.S.A. DATE: January 31st - February 3rd, 2008

SPOTVISION IN ASSOCIATION WITH 944 MAGAZINE TAKES IT’S GLOBAL OUTDOOR GIANT LED SCREEN MEDIA CONCEPT TO NORTH AMERICA’S BIGGEST SPORTING EVENT. THE SUPER BOWL XLII.

On February 3rd, Super Bowl XLII will reach one billion people worldwide and Spotvision will be there . where will you be?

The SpoTVision campaign will include 2 screensthat will be running 18 hours per day during the Super Bowl week events at Scottsdale. We will be informing the public and visitors alike about the facts of North America’s biggest event, Super Bowl XLII at Scottsdale. The screen will also add a spectacular multimedia experience to the live shows and live broadcast of the Super Bowl game.

The 944 magazine in collaboration with the official Arizona Host Committee and SpoTVision are offering you an amazing opportunity at the biggest celebration for the 42nd Super Bowl.

The 944 Village will be the largest week-long series of events featuring the official Arizona Host Committee Kick-Off Party on...

The week of January 31st to February 3rd, 944 will transform four acres of the Scottsdale Waterfront at Stetson Canal into the event headquarters for Super Bowl week with an action-packed itinerary of top-notch events. The village will consist of a festival-like environment from day into night, which includes a mini Las Vegas Strip, live music, food vendors, charity fundraisers, art displays, fashion shows, world-class DJs and fireworks display. This tented city will become the Mecca of PGA/Super Bowl commerce during the daytime hours, offering a multitude of culinary delights, musical entertainment, sports and celebrity meet-and- greets and autograph sessions, designed to attract young and old to downtown Scottsdale. Over the course of four days, we are expecting approximately 8,500 attendees to the village.

Scottsdale, Arizona
Spotvision will operate its screen at 2 prime locations.

• 1 on the entrance of the super village.
• 1 inside the super village

About the Super Village

• Amazing atmosphere and huge crowds in the heart of the event.
• 4 days/nights of the best entertainment you can get.
• Rock stars, music moguls, 20 of the best DJ’s, over 15 bands and much more.
• Velvet revolver
• Wyclef Jean
• Juliette and the Licks
• Paul Oakenfold
• And much more….

The SpoTVision screen will also be showing the live broadcast of the Super Bowl game on Sunday, February 3rd and will be the center of viewing entertainment and information during the four- day period.
The line up will include the personal appearances of NFL players, several live performances given by popular singers and entertainers as well as the live recording of a FOX TV Network show on site.

• 1 Giant 13ft X 16ft outdoor LED screen with spectacular full color, audio and video.
• 1 Giant 9ft X 12ft outdoor LED screen with spectacular full color, audio and video.
• Screen running time from 9:00am-3:00am.
• 18hours a day.

• 4 days campaign.
• 1x30s Spot/Hour on both screens throughout the entire duration of the event.
• 36 spots/day on each of the screens.
• 144 spots for the 4 day period.
• Spots are available in 15, 30 or 60 second blocks.

SPOTVISION EXPOSURE

This is the opportunity to associate your brand to irresistible content:
The screens will be broadcasting exclusive footage including game coverage and other activities.

SpoTVision clients will get direct exposure to the greatest sporting event in North America.

The following facts about both, the City of Scottsdale and Super Bowl will assure SpoTVision to be one of the most cost effective media campaigns available.

Arizona Facts
• Arizona is the nation’s second-fastest growing state
• With a population MEDIAN AGE OF 32.4 YEARS, Scottsdale is the YOUNGEST major city in Arizona
• Scottsdale is one of only 12 Cities to host a Super Bowl
• Hosted at University of Phoenix Stadium “Voted the best NFL facility”.
• Scottsdale boasts nearly 250,000 citizens, making it the fourth largest city in Arizona.

SUPER BOWL FACTS

• 42nd Super Bowl. To be held at University of Phoenix Stadium “Voted the best NFL facility”. Seating capacity of 73,000 plus.
• Scottsdale will host more than 130,000 visitors during Super Bowl week
• Super Bowl is broadcasted in 26 languages to 201 countries
to 800,000,000 viewers
• 3500 credentialed journalists will be in Phoenix.
• The Total Economic Impact on Phoenix area is estimated at
over $360 Million US
• All of the TEN most watched TV programs in history, are all
Super Bowls
• This year’s cost of ONE 30 second advertisement on
FOX TV during the Sunday game. A cool $2.4 MILLION US

Production

SpoTVision offers a full in house production facility with a team of experts to handle all your production and post production needs.

We are fully prepared to advise and consult on your custom requirements
We welcome the opportunity of working with you on this SPECTACULAR sporting event!

For production please check www.spotvision.com/production

Contact details

Spotvision
T. Sales office: + 1 514 690 5151
T. Head office: + 1 514 398 9111
F. +1 514 398 9112
Email: marketing@spotvision.com