Lights… Camera… Action ! SpoTVision is back to shine with the stars at the Rome Film Festival.
LOCATION: Rome , Italy
DATE: October 22nd to 31st , 2008
Prime Event: The Rome Film Festival is fastest growing film event in the world.
Excellent Exposure: 4 giant screens will be well placed in the busiest and the most active areas of the venue, guaranteeing to reach your target audience.
Massive Audience: Our screens allow you to target a huge public - 1,551,860 impressions of unsurpassed diversity, assuring that your target public won’t be missed.
State of the Art Technology: Spotvision’s top-of-the-line LED screens enable your campaign to grasp the public’s attention even in broad daylight.
All-inclusive package: As part of SpoTVision’s comprehensive package, our production facility is ready to handle all your production needs.
Returning for its third edition, the Rome International Film Festival, one of the most successful up-and-coming celebrations of the 7th art, will be paying tribute to the film industry’s most brilliant icons in the magnificent setting of the Parco della Musica auditorium.
After two consecutive years of remarkable success in delivering the best in outdoor digital advertising, SpoTVision is once again proud to be the official and exclusive outdoor broadcaster of the Festa Internazionale del Film di Roma.
SpoTVision will be installing its state-of-the-art LED screens in the most eye-catching locations of the Parco della Musica auditorium, guaranteeing the broadest possible exposure, and reaching an immense number of people during the 10 days of the event. Considering the prime locations and the massive crowds our screen network is bound to reach, our screens are unquestionably the ultimate advertising medium for your campaign.
THE PACKAGE IN NUMBERS
1 x 30 second spot every hour on each screen
4 giant 12 m² screens – clearly visible in broad daylight
14 hours of broadcast daily
56 spots a day
10 day campaign
Total of 560 spots
SCREEN LOCATION
SIZE
BROADCAST HOURS
IMPRESSIONS*
Red Carpet - right
12 m²
9:00 am – 11:00 pm
60,930
Red Carpet - left
12 m²
9:00 am – 11:00 pm
60,930
Main Entrance
12 m²
9:00 am – 11:00 pm
960,000
Festival Food Court
12 m²
9:00 am – 11:00 pm
470,000
TOTAL 14 hours / day
1,551,860
* Impression figures are given for the entire duration of the campaign.
With its impressively rapid growth over the past two years, since its 2006 inauguration, the Festa Internazionale del Film di Roma is a film festival not to be taken lightly.
FROM 2006 TO 2007
Increase in 10.78 % of total tickets sold
More than 30% increase in total number of festival goers
Film related business among producers and distributors increased by more than 27%
57.4% increase in the number of official sponsors and partners
HIGHLIGHTS
The legendary Al Pacino will be in attendance at the festival, to collect the “Marc'Aurelio Alla Carriera - Acting Award”, and to meet and greet his fans and admirers.
The festival will also include a section especially dedicated to kids and youngsters from all around the world: “Alice in the City”. This section attracts many families as well as a great number of schools and daycares.
The Red Carpet will be bound by two of our giant screens. This location guarantees the best quality of exposure seeing that everyone at the festival will be mesmerized by the glamour of the stars walking down the red carpet and saluting the crowd. All this, of course, will be broadcasted on our screens along with your advertisement campaign.
Main Entrance
Not only does this amazing location guarantee to catch the eye of absolutely everyone entering and leaving the auditorium, but our screen will also attract the attention of passers-by walking in front of “Parco della Musica”.
Official Food Court
This is where everyone at the festival comes to eat and drink, have a coffee or simply to relax and take a break. This location offers more than 45,000 impressions on a daily basis – the perfect exposure for any type of advertising campaign.
CONTENT
Along with your advertising campaign, our screens will be broadcasting the festival highlights, such as opening and closing ceremonies, interviews with the biggest stars, celebrity guest appearances, major film trailers and movie screening programs.
PUBLIC
In addition to the massive crowd of movie industry professionals – directors, producers and actors - who will be attending and participating in the festival, our screens will enable your advertising campaign to grasp the attention of an extremely vast and diverse multi-national public including:
Wealthy VIPs and socialites
Festival goers and movie fans
Members of the international press – TV and radio reporters, paparazzi, magazine columnists and editors, journalists
Tourists, from all over Europe and the world
Children and youngsters attending “Alice in the City” – the kids section of the festival
Among the many celebrities who are expected to attend this year’s edition of the festival are Al Pacino, Keira Knightley, Ralph Fiennes, Martin Scorsese, just to name a few.
Some of the biggest celebrities who have previously attended the Rome Film Festival: Monica Bellucci, Tom Cruise, Robert Redford, Sean Penn, Ennio Morricone, Gerard Depardieu, Jane Fonda, Halle Berry, Sophia Loren, and many, many others.
Production
Spotvision offers a full in house production facility with a team of experts to handle all your production and post production needs.
